|
The
Six-Figure
Freelancer:
How to Find, Price, and Manage
Corporate Writing Assignments
THIRD EDITION
Revised
& Improved! With more ideas,
more detail, more examples, more inspiration and more exercises to get
you started and keep you going!
Paul
Lima was a busy technology freelance writer, earning a
six-figure income, during the dot-com boom. When it went bust, so did
many of his Information Technology corporate clients. Paul
developed new business and
marketing plans and within 18 months
he was as busy as he was during the height of the dot-com boom. Today,
he is now performing a greater variety of tasks for more clients than
ever before!
To help freelancer
writers create a
personal road map to business success, Paul
created a workshop based on his experiences. He has now turned
his popular workshop
into The Six-Figure Freelancer.
"Your
expert plan, as outlined in your book, has demystified the marketing
and other business aspects of writing for me. I find your instructions
to be straight forward, informative, and valuable." - Bonnie Zink, Corporate Writer, Researcher, and Editor.
Focusing on writing for corporate markets (including businesses,
associations, government agencies, non-profits and other
organizations), The Six Figure Freelancer
demonstrates how to plan and market your way to
freelance writing success.
This book demonstrates how to:
- Turn desire, dedication, discipline
into a
successful freelance business
- Manage your time productively
- Develop a business vision
- Create business
and marketing
plans based on
your vision
- Identify types of writing you can do for the
corporate market
- Define and validate your writing
services
- Identify corporate sectors you can write for
- Find companies and contacts within targeted
corporate
sectors
- Systematically market your writing services to
contacts within corporate, non-profit and/or government sectors
- Write pitch letters
- Generate new and repeat business
- Network with friends, associates and groups
- Harness the power of the
Web
- Price your corporate writing services and issue
accurate quotes
- Manage the writing and approval process
- Manage relationships with corporate clients
- Continually generate repeat business
The Six-Figure Freelancer
chapters include:
- Part One: Getting Started
- Chapter 1: What Freelance Writers Do
- Chapter 2: Reality Check & Getting Started
- Chapter 3: Time Management
- Chapter 4: The Twin Fears
- Chapter 5: Introduction to Clustering
- Part Two: How to Find, Price and Manage Corporate Writing Assignments
- Chapter 6: Business Vision
- Chapter 7: Do the Math, Again
- Chapter 8: Corporate Market Services
- Chapter 9: All About You
- Chapter 10: Corporate Sectors You Can Target
- Chapter 11: Business Plan
- Chapter 12: Five Marketing Arrows
- Chapter 13: Generating Repeat Business
- Chapter 14: Networking Your Way to Success
- Chapter 15: Advertising and Promotion
- Chapter 16: Cold Calling and Direct Mail
- Chapter 17: Cold Calling: Mail, E-mail, Phone
- Chapter 18: Sample Pitch Letters
- Chapter 19: Online strategies
- Chapter 20: Marketing Plan: Big Picture
- Chapter 21: How Much to Charge?
- Chapter 22: Accurately Price Writing Services
- Chapter 23: Managing the Process
- Chapter 24: Cold Call Tips; Final Notes
|

If you want to
find, price and manage corporate writing assignments, then this is
is the place to start!
The Six-Figure
Freelancer: How to Find, Price and Manage Corporate Writing Assignments. Available
online from Lulu.com and as a Kindle from Amazon:
“This book delivers an exciting
message:
Freelance writers can make a good living!
I urge any freelancer
struggling to make ends meet to get Paul Lima's down-to-earth book,
study it, and do what it says. You will look back and realize this was
a turning point in your writing life.”
– Gordon Graham, past-president,
Professional Writers Association of Canada (PWAC)
and
full-time freelance writer since 1987
"Paul Lima proves that
with
focus, planning and
confidence, success as a corporate freelance writer is possible. If you
want to start a corporate writing business, you need to read this
book."
– Elizabeth Cockle, EC Writing, (www.ecwriting.com)
"After
reading the section about emails and lost time,
I moved
more than 1,750 emails in my inbox to organized folders within my
inbox. My inbox, after almost five hours of work, is completely empty.
Every night, I empty my inbox. I also have a new
policy of replying to every email I get within 24 hours. I am saving a bunch
of time there for sure, procrastinating a little less, and being more
efficient." - Rod in Toronto
Other testimonials
The Six Figure Freelancer incorporates
and expands on many of the
principles first outlined in Paul Lima's popular Six-Figure
Freelancer workshop, and adds
valuable information on how to
developing your business vision as well as a realistic business
pan and targeted marketing plan
|