Ideal
for anyone who has to write email, letters, proposals, reports, and web
content
Do you
find
yourself feeling blank when you face the blank page? Do you
have a lot to say but don't know where to, or how to, start?
Do
you suspect your writing tends to go on too long and is not as
organized or as focused as it could (or should) be? Have you ever used
ASAP in an email message? Do you want to write more effective email
messages, letters, proposals or reports? Do you want to write in a more
efficient manner? If you answered yes
to any of the above questions, Harness the Business Writing
Process is for you. This comprehensive business writing
book:
introduces
you to the writing process
shows you
how to eliminate the blank page before you write
shows you
how to (and why to) capture attention, maintain interest, and influence
attitude - before you ask for action
helps you
quickly outline and write short messages
helps you
structure and outline long documents and write them in short,
manageable chunks
helps you
define (and start with) your purpose
includes
sample e-mails, letters, proposals and reports
includes a
number of editing and proofreading hints and tips
"I
consider myself a decent writer, but upon reading this book I
discovered I was a writer who had no method to my madness.
Lima's book has helped me flesh out my thoughts and construct logical
and
sensible outlines."
- Lauren Ching, University
of Toronto online business writing student
Lulu:
$US14.95 (PDF) Note: Prices
subject to change; cover on some sites might not look like above; you will
get the right book.
What readers have said:
“This
book has exceeded my expectations. On a scale of 1-10 I would give you
an 11. Above all, thank you for making me think about what I write
before I start to write.” - J. Fair
“Paul’s
approach is frank, straight-forward and witty” – A.
Baudette
"Now
that I've read your book, I know where to start, where to end and what
to put in the middle. What a great help." - M. Shelve
Well! How do you teach an old do new tricks? When it comes to writing, I discovered that answer is simple: get your hands on Paul Lima's books. His Harness The Business Writing Process and Everything You Wanted To Know About Freelance Writingare like
a mini-workshops packed with practical instructions and exercises. Now,
when a new writing project arrives on my desk, instead of staring at
the blank screen, I pick up one of his books, scan the appropriate
sections and I'm off to a great start--every time. I would not be
writing successful copy and articles today without Paul Lima's books
and guidance. - Alastair Barnett (www.thewritingbutler.com)
Harness
the Business Writing Process (3rd edition) ISBN:
978-0-9809869-2-1 Trade
Paperback 7x10; 215
pages Author:
Paul Lima
View Harness the Business Writing
Proces: short book trailer
Mini
Webinar I
have taken my recent Business Author Show interview and
converted it into a two-part video podcast. The podcasts
are like mini business writing webinars covering
topics such as the writing process, writing email, writing for the web,
writing reports, editing and proofreading.
Harness
the Business Writing Process mini webinar: part one
Harness
the Business Writing Process mini webminar: part two