the Business Writing Process:
for anyone who has to write email, letters, proposals, reports, and web
you find yourself feeling blank when you face the blank page?
Do you have a lot to say but don't know where to, or how to,
start? Do you suspect your writing tends to go on too long and is not
as organized or as focused as it could (or should) be? Have you ever
used ASAP in an email message? Do you want to write more effective
email messages, letters, proposals or reports? Do you want to write in
a more effective and efficient manner?
you answered yes to any of the above questions, Harness the Business
Writing Process is
for you. This comprehensive business writing book:
you to the writing process
you how to eliminate the blank page before you write
you how to (and why to) capture attention, maintain interest, and
influence attitude - before you ask for action
you quickly outline and write short messages
you structure and outline long documents and write them in short,
you define (and start with) your purpose
sample e-mails, letters, and other documents
a number of editing and proofreading hints and tips
consider myself a decent writer, but upon reading this book I
discovered I was a writer who had no method to my madness.
Lima's book has helped me flesh out my thoughts and construct logical
and sensible outlines."
- Lauren Ching
What readers have said:
book has exceeded my expectations. On a scale of 1-10 I would give you
an 11. Above all, thank you for making me think about what I write
before I start to write.” - J. Fair
approach is frank, straight-forward and witty.” –
that I've read your book, I know where to start, where to end and what
to put in the middle. What a great help." - M. Shelve