Paul has been a professional writer and writing instructor for more than 25 years. Since 1988, he has run his own communications business, delivering the following services:
- Freelance business writing - case studies, articles, reports and other documents
- Copywriting - ad copy, brochures, website copy
- Media release writing
- Consulting
- Media interview training
- Business writing seminars
- Services for freelancer writers
Paul has developed and taught report writing, business writing, advertising copywriting, media relations and search engine optimization seminars for corporate and non-profit clients and students enrolled in courses offered by the University of Toronto, George Brown College and various writers' associations. He is a regular guest speaker at Wordstock, held each year at Ryerson University.
For corporate clients
Paul writes case studies, media releases, white papers, articles for annual reports, in-house publications and websites, brochure, direct marketing and advertising copy, websites content and speeches and presentations. In addition, he conducts writing, presentation and media interview training workshops.
For newspapers and magazines
Paul writes business profiles and case studies and articles dealing with the business use of technology. His work has appeared in numerous publications, including: the Globe and Mail, National Post, Toronto Star, Time Canada, Backbone, Profit, Network World Canada, Computer Dealer News and other publications.
Paul is the author of:
- Copywriting That Works: Bright Ideas to Help You Inform, Persuade, Motivate and Sell!
- The Business of Freelance Writing: How
to Develop Article Idea
and Sell Them to Newspapers and Magazines - The Six-Figure Freelancer: How to find,
price and
manage
corporate writing assignments - How to Write Media Releases to Promote your Business, Organization or Event
- it's 11 pm. Do you know where your Website
ranks:
How to optimize your Website for the best possible Search Engine results - How to Write a Non-Fiction Book in 60 Days
Whether
you want to discuss media training, writing
workshops, writing or editing services, or communications consulting,
the right words are just a
click away.